Predictive Sales & Marketing

Identify and target your best prospects with the industry's most trusted
Predictive Scoring, Sales Intelligence, and Account-Based Marketing

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Our customers include

Atlassian gray logo Tableau gray logo AdRoll gray logo New Relic gray logo ZenDesk gray logo Shoretel Logo HubSpot gray logo

Performance Across Customers


Grew Opportunity


Increase in
Average Deal Size


Conversion rate

New Relic

Experience Infer's
Predictive Scoring in Action

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SOM on Notebook

Best-of-Breed Playbooks

Infer delivers the most advanced and effective predictive scoring. The top use cases include filtering, prioritization, predictive leads, campaigns, and nurture.

Easy to Implement.
Instant Impact.

It took two weeks to get started and less than a month for Infer to pay for itself. Infer has delivered amazing results for us, such as tripling our average deal size and quadrupling our lead conversion rate.

Kevin Gaither, ZipRecruiter VP of Inside Sales
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Watch How AdRoll Does It

Infer is like our private Google engine—it considers thousands of signals across the web and creates this custom index that is bent to the needs of AdRoll’s business.

Predict Winners With Confidence

Behavior Score Likely to convert within the next 3 weeks


Good fit to
buy your
  1 2 3 4
A 15.2x 4.2x 1.7x 1.2x
B 3.2x 1.9x 0.8x 0.2x
C 2.1x 0.7x 0.5x 0x
D 1.2x 0.4x 0x 0x
4% of leads = 41% of conversions

These leads represent your highest converting opportunities.

Send directly to your best AE's.

Download Prioritization Playbook >
14% of leads = 44% of conversions

These leads convert at a lower rate than your A1s, but represent a large portion of your pipeline.

Stay focused and work to get them across the finish line.

Download Prioritization Playbook >
23% of leads = 6% of conversions

These leads may not make an immediate impact but are worth investing in to build pipeline for the following month.

Use marketing campaigns and sales development to stay top of mind and drive deeper levels of engagement.

Download Test & Invest Playbook >
16% of leads = 8% of conversions

These leads require more sales effort for a lower return. Leads with low fit scores are usually not profitable to work, but since these leads are showing a high level of buying behavior, they are worth investigating.

Download Behavior Scoring Datasheet >
43% of leads = 1% of conversions

Simply based on fit, these prospects are unlikely to convert into revenue. Focus on leads with high fit scores first, and place these leads into low-touch nurture programs to build up engagement.

Download Prioritization Playbook >

Amplify your sales and marketing
effectiveness in days, not months.

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