Jeremy is Director of Marketing at Ambition, friend of Infer and guest blogger.
For sales professionals, time and money are one in the same. Ask any successful sales organization, and they’ll tell you that efficiency is the ultimate ally of a good sales process.
Matt Heinz preaches it. Lori Richardson preaches it. Dionne Mischler preaches it. Just yesterday, I spent a solid hour speaking with a Sr. Account Executive for an Enterprise SaaS company. The topic: Sales process adjustments his company made to increase efficiency, which cut his average sales cycle length in half.
Bottom line: If you’re not aggressively pursuing greater efficiency in your sales organization, here in 2015, you’re falling behind the curve and placing yourself at a disadvantage.